How to Get Started and Make Money on Youtube (2022)

Mr.Beast, Casey Neistat, PewDiePie, KSI, and Logan Paul – Sound familiar?
These are just a few of the most famous YouTubers turned into modern day celebrities and household names. Just 10 years ago, nobody thought something like this was possible. With more than 2 billion active users each month, YouTube has become a lucrative career option for ordinary people.
Being a YouTuber has enticed many to start a channel and earn a full-time living as a platform being full time YouTubers. Simply filming and posting content that you're passionate about, sounds like your dream job right?
Well, there’s much more to a successful YouTube career than meets the eye. Read on to learn more about ways to earn income from your YouTube channel.

How to start as a YouTuber: A simple 5-step guide

Before we dive into how to start monetizing as a Youtuber, let's first review how to get started on Youtube in the first place.
Here’s a simple process to start as a YouTuber:
1. Choose a niche
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When starting a channel, it is important to pick a niche. By choosing something specific to make videos about, you will be able to set yourself apart from other YouTubers.
Your niche can be based on your passion, your knowledge of the subject, or a combination of both.
2. Understand your audience
Once you define the overall path for your channel through a niche, it is important which demographic your content will be aimed at. To start, answer the following questions:
  • Who is my content for?
  • What age group do they fall in?
  • What are their hobbies/interests?
  • What kind of work they do?
  • Why are they watching my videos?
  • What will they gain/learn from my videos?
  • What time they are most active on YouTube?
Answering these questions will help you define your target audience. This will lead you to create the most relevant content for them.
3. Define your goal(s)
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To begin as a YouTuber, like any other project, you must outline some goals for yourself on what you’re looking to achieve. With a combination of short and long-term goals for your YouTube channel, you will be establishing a direction for the channel and the pathway to achieve your objectives. With this, answering a question such as:
  • What is the goal behind your YouTube videos?
  • Do you want to become famous?
  • Do you want to help a particular set of audiences?
  • Or do you want to build a personal brand to sell a product or service?
This will provide you with a clear motive to follow and will keep you disciplined in your work.
4. Content ideas and content scheduling
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After you are clear on your niche, audience, and goals, it is time to come up with content ideas.
Once you gather some ideas, you need to make sure you are posting consistently. The best way is to create a strategy and schedule it for yourself. Build a plan to layout your YouTube content for the week or the month. This way you will be organized and be able to stay ahead of time.
Your plan revolves around your own goals and can be tailored to your personal schedule. Whether you're posting twice a week or once a month, personalizing your content scheduling is important for success.
5. SEO and Promotion
Simply recording and publishing your videos on the platform is not enough to become successful. You also have to be mindful of your channel’s Search Engine Optimization (SEO), which include the following:
  • video file name
  • video title
  • video description
  • video tags, etc.
  • exciting thumbnail (not SEO related, but important to garner an audience)
Once you get the SEO down, it’s time to promote your videos. Be sure to leverage all social media channels available that are applicable to your audience.
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How to make money on YouTube?

Now that we've covered the basics of becoming a Youtuber, let's dive into how you can start monetizing your channel.

Join the Youtube Partner Program

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The YouTube Partner Program (YPP) lets qualifying creators tap into different ways to earn revenue, gives access to 1:1 chat and email support, and allows you to use the Copyright Match Tool.
To be eligible for the program, you need to be in good standing with YouTube, have 4,000 valid public watch hours in the previous 12 months and at least 1,000 subscribers. This should be the first attainable goal for all YouTube creators.
Once you're in the program, you can start earning money from ads and from YouTube Premium subscribers watching your content. You can also explore other revenue streams besides ads, like channel memberships or Super Chat.
Now, begin exploring your new monetization options.
Ad revenue: Earn ad revenue from display, overlay and video ads that run on your channel. With YouTube Premium, you automatically earn a portion of a subscriber's fee when they watch your content.
Channel memberships: Channel memberships are a great way to offer your biggest fans exclusive benefits like custom loyalty badges, emoji and members-only content when they join your channel as a paid, monthly member. With this, you pick what rewards to offer and how much to charge for each membership level. Must have 30,000+ subscribers to qualify.
Merchandise shelf: Sell merchandise directly to your fans. The merch shelf and related merch features let eligible channels sell branded merchandise in the same place that they watch your videos. Must have 10,000+ subscribers to qualify.
Super Chat payments: Give your fans another way to connect with you during live streams and Premieres. Super Chat and Super Stickers are fun, bright messages and stickers that fans can buy to show their support and help them stand out.
YouTube BrandConnect: Connect with brands that want to partner for branded content campaigns. BrandConnect uses Google technology to understand your audience, match you with great brands and help drive results with full-service campaign management. We show you your options, you decide which brands you work with.

How to monetize your YouTube following with Jemi

Whether you're a YouTube, Twitch, or Instagram creator, there's an unpleasant common denominator: you don’t have complete control over your platform.
This means you have to abide by the platform's revenue-sharing policies, content restrictions, and other limitations. Take the YouTube Partner Program, for example - you have to consistently meet strict requirements to retain your status. Otherwise, you lose most of your revenue streams.
So as your audience grows, it's important to establish ways to earn money on your terms. That's why it's crucial to have your own website. And while there are many website builders out there, Jemi is purpose-built for creators.
Here's how to make money on YouTube with Jemi.
You've got plenty of excellent content, but how do you make it easy for users to find? By neatly organizing it in one place.
Jemi lets you create an online website in minutes to organize your most important content. Embed your favorite videos, share your playlist, and post updates, all in one place.
By steadily growing your channel, you’re in a good position to start negotiating brand sponsorship deals. Brand sponsorships are one of the most rewarding revenue streams, but landing sponsorship opportunities isn't easy. You'll not only need to establish a large following, but a loyal fanbase.
By 'loyal fanbase', I mean your fans should trust your personal brand and be invested in your channel. When brands seek out streamers for influencer marketing campaigns, they're looking for streamers that connect with their audience on a deeper level.

Sell branded merch right from your Jemi store

The old problem with selling your own merch is that it's simply easier said than done. There are many technicalities involved in setting up an online store, which most creators don't have the time or experience for.
Jemi solves this problem by letting you sell products directly from your Jemi store. No coding, downloads, or plugins needed. Just drag and drop your way to a fully monetized store.

Own your fanbase

Jemi gives you control over your own fanbase. With your own website, you also have complete control over communicating with fans - collecting their emails with Jemi's form feature, setting up your own exclusive website membership, or engaging in many other ways to connect with fans on a deeper level.

Closing thoughts

We're living in the age of creators, influencers, and hustlers, and platforms are quickly adapting to the modern landscape. Ultimately, the most reliable way to secure long-term recurring income is to create your own platform, which is why websites are so important. If you're looking for a place to organize all your most important content, and monetize your following, try Jemi out.